Keeping up to date with Facebook Ads - The Digital Tribe

Clair Wright Facebook Ads Strategist A Social Nature

The world of social media marketing changes fast, and keeping up to date with Facebook Ads, and what’s working, can be tough.

So, when you’ve finished your training, how do you stay on top of your game?

I graduated from Emma Van Heusen’s ADcelerator* less that 2 years ago. But in that short time, SO much has changed.

Alongside new ads formats such as Reels, there have been massive changes brought about by Apple’s IOS14 privacy update. This means changes to the data Facebook can use to target ads, and changes in the data we have to make decisions about the ads we run.  

In a nutshell, there are a lot more hoops to jump through to be able to run Facebook and Instagram ads.  

Plus – there’s been a global pandemic!

It’s clear that the learning doesn’t stop when the course finishes. Far from it.

Fortunately, Emma Van Heusen has this covered with the Digital Tribe.

This is the awesome graduate community for the ADcelerator Course, and it’s full of super-knowledgeable and experienced ads pros, who support each other.

Question Time

The Tribe is a totally safe space to ask questions – and no question is too simple. You can also search to see if other members have asked the same question before – there are always nuggets of wisdom to be found.

Tribesters share their wins, their challenges, and even job opportunities.  It’s all about support and helping each other, and collaboration over competition.

Expertise

As well as the Community, Tribe members also get access to twice weekly live calls with the Tribe Support Team where you can ask questions and get an expert opinion on your ad account. Whether you specialise in eCom or Lead Generation (or both!) these clinic-style calls are so useful for getting inspiration and ideas for your own ads, and sharing experience on what’s working right now. Plus, all the calls are recorded so you can catch up anytime.

Alongside the contributions of other Ads Graduates, the Tribe also benefits from a Support team of Ads pros who you can tag in your question. Emma’s team are all super- generous with their knowledge and expertise – and patient too!

Masterclasses

As a Facebook ads pro, it’s really useful to have a good understanding of other aspects of the digital marketing machine too. Whether it’s email marketing, copywriting, GDPR, branding, there’s a masterclass run by an expert in the field – with more added every month.

And as you grow your own business as a Facebook Marketer, you’ll need to learn about essentials such as business planning and strategy, managing your finances, and tax – all included in Tribe Masterclasses. 

Mindset

Keeping on top of your wellbeing and looking after your mindset is essential when you are running your own business.

This is where Andrea Callanan’s monthly clinics come in. Andrea is an amazing mindset coach, and her monthly calls are an oasis of positivity, support, kindness and kick-ass! Bring your mindset dilemmas or listen in as Andrea coaches other Tribe members. It’s always time well spent, and you will always learn something valuable.

Benefits to Clients

Of course, what benefits me, benefits my clients. When they hire me to manage their Facebook Ads Strategy, they are also getting access to the knowledge and expertise of the Tribe hive mind.  

The Digital Tribe has been an essential part of my business and my support network over the last 2 years. I can honestly say I couldn’t have grown my business without it.

Access to the Tribe is another great reason why Emma Van Heusen’s ADcelerator is such a awesome investment in your learning.

Find out more about Emma Van Heusen’s ADcelerator *here.

Amazing News! You can now join the Digital Tribe, even if you have not a graduate of the Facebook ADcelerator - so you can get access to all this great support and expertise to help you with your ads.

There are 2 options for membership:

Annual at a cost of £77 per month (paid annually)*

Monthly at a cost of £97 per month (first month half price).*

Click the links above to find out more.

(*affiliate links: if you click and choose to make a purchase, I may receive a commission at no additional cost to you)